Founder Reading – Thursday, May 23rd, 2019

CASE STUDY: Vidit Aatrey of Meesho is interviewed by Adora Cheung of Ycombinator on how he decided to start his company, how they grew to be one of the hottest companies in India, mistakes made and more in: “Vidit Aatrey on Building Meesho, India’s Top Reselling Platform, with Adora Cheung”

GROWTH: Meg Fitzgerald of insight partners dives into to topic of enablement (on boarding, systems and infrastructure, etc) in building a partner/channel sales program in: “The Journey To Building A Successful Partner Program For Your Software Business”

GROWTH: Brandon Redlinger of Engagio details why upselling and cross-selling are important revenue drivers, provides post-sales strategies, case examples, important metrics to track and more in: “How To Execute A World-Class Expansion Strategy with ABM”

INVESTOR MANAGEMENT: Dave Kellogg, angel investor, provides a post-speech deck on what boards want during meetings and how to give it to them in: “The Board View: Slides From My Presentation At Host Perform 2019”

INVESTOR MANAGEMENT: Mark Suster of Upfront Ventures provides advice on managing board meetings in: “Managing Your Startup Board — A Short Presentation”